Want to Sell More Books? Then Write Them

It seems like the title of this post is quite obvious, and it is, but there's more depth in it it than you think.

All too often a writer can put out a book and have some sales, but then watches them dwindle away.  I'm one of those authors.  "NEW" catches people's eyes.  "NEW" is easy to market.  Old is a bigger challenge.

The case in point for me is that my sales in August and September were simply awful.  I sold next to nothing because my backlog was old and stale.  At least to readers.

What does old mean?  It must mean six months because my backlog wasn't moving.

I just released a new book (Forget Texas, the second book in my Forget the Zombies series) and it has sold quite briskly.  Of course, it didn't hurt that I gave away the first book in the series (Forget the Alamo) and sold Forget Texas for half price.

It helps if you can write and sell them a series because many readers like the continuity of a series.  They like getting know your heroes and follow them on adventures.  Plus you can use the new book to market the old one.

So, if you want to sell more book, then get out there and write them.